Great ideas are not enough to make you rich. That’s because the success of your endeavor is not about the idea. It’s about how you execute the idea and grow it into something that you could never predict in the beginning. Most of the work happens in the execution, so get busy doing something.
>> How to Get Rich

Before we get into the "what to say", we need to fix the "how to think", This is 90% of the battle.
Your job isn't to push a product; it's to diagnose a problem. You should be listening, asking intelligent questions, and determining if you're even the right person to help them. If a doctor listened to your symptoms for 30 seconds and immediately tried to sell you on a specific surgery, you'd run. Don't be that person.
In the first half of the call, the client should be doing 80% of the talking. If you're talking more than them, you're pitching, not discovering. You're losing.
You don't need this client. You are evaluating them just as much as they are evaluating you. Think of it like a first date. You're not trying to force a second date from the moment you sit down. You're genuinely trying to see if there's a connection and if you're compatible for a long-term relationship.
Do not read this word-for-word. Reading makes you sound like a robot and breaks all trust.
>> Here's the script that change everything for my freelancing business

If you want to overtake your current market or jump into a new one, you need to check out the competition appropriately. if your competition does well, take that idea, reframe it in a different context and publish it yourself.
>> 7 Steps for Digital Markeing

increase current target markets? New market?Some companies gear campaigns towards their current target markets, either to increase market share or overtake a competitor as the market leader. Others try to get into a whole new market. You may have one or both goals in mind, as long as you have a clear understanding of the people or businesses you want to attract.
>> 7 Steps for Digital Markeing