词汇：overestimate
vt. 对……评价过高；对……估计过高
相关场景
It takes time and money to reach your goal. Regardless of how much you have, you need to decide how you'll spend it on each stage of your overall marketing strategy. However, when you're budgeting, keep in mind that you can't plan for everything. Things come up, and they may require you to spend more or less, depending on how your strategy works. Either way, it's important to give yourself some wiggle room and overestimate, if you can.
>> 7 Steps for Digital Markeing
>> 7 Steps for Digital Markeing
实现你的目标需要时间和金钱。无论你有多少钱，你都需要决定如何在整体营销策略的每个阶段花钱。然而，在制定预算时，请记住，你不能为所有事情做计划。事情发生了，它们可能需要你花更多或更少的钱，这取决于你的策略是如何运作的。无论哪种方式，如果可能的话，给自己一些回旋余地和高估是很重要的。